Mobile Apps The New Buzz In The Entertainment Industry

Mobile Apps The New Buzz In The Entertainment Industry

From news updates to live scores there is nothing the applications are failing to show. Evolution and launching of such applications now a days has made a tremendous impact over the new avenues of development in the media and entertainment sectors.

Earlier Entertainment was defined in the terms of wallpaper, trendy ringtones and some clip arts, but now the definition has been changed completely. The apps nowadays not only transfigure audience choice but also transformed the traditional manner of music, video and television. And this transformation has inevitably led to a remarkable change over Entertainment industry.

Mobile Entertainment: Changed Scenario

As stated the mobile entertainment can be noted down over ringtones, wallpapers, videos and multimedia tracks. Users have the liberty to store it out over memory cards over the phone (Custom Traditional Approach). But now things have changed, as a matter of time there is no limit of your entertainment, you can use it anywhere and everywhere.
As per Juniper Research a gaming app, and infotainment applications will drive huge revenues in the media and entertainment industry. The numbers can shoot up from $36 billion to approximately $65 billion by the end of 2016, almost doubling the revenues.

Trends: Explosive Approach

Today, most of the gaming application, TV shows and block busters are embracing the mobile applications technology. Entertainment is no more a restricted for closed doors and fixed time slots, in fact, there is no gauge over Entertainment now.

“Anywhere and Everywhere” it is.

Major Streams of Entertainment Mobile Applications:

There are few major areas where entertainment applications have set up a benchmark. Some of them are as follows:

Music: With the proliferation of online radio and music-listening stations, the music industry is earning steady followers and generating huge revenues. Music comes as the first choice of entertainment and thus the major reach of audience.

Mobile gaming: Immersive gaming experiences offered by the highly interactive gaming applications were enough capable of emerging bunch of crowd. People can relate their real life strategies, concentration, knowledge and moreover common sense while playing the games. This helps in making people relatable to the gaming apps.

Live streaming of TV shows: With mobile apps offering views of live episodes, TV shows are riding high on Television Rating Points or TRPs. Live TV has become a popular trend now a days, most of the major events are trying to capture the audience by Live Streaming’s. Even a few of the daily soaps are also channelized over mobile application through the medium of their channel partners.

Movies: By embracing mobile, movie makers are successfully creating a huge buzz around their latest releases. And this highly effective marketing is adding up to the box-office collections of the movie. People are targeting to launch trailers specifically by the applications nowadays. And when it comes to movie, most of the time they offer users a minimal amount to watch or download movies (after a certain amount of time it is facilitated).

Brand promotion: With innumerable mobile users spending half of the day on their respective devices, media and marketing companies have the greatest opportunity of reaching out to this exploding consumer base. People generally make up their target audience and through the applications they reach the desired audience.

There seems a bright light when it comes with Mobile Application Development specifically for the Entertainment Industry.